Why?
If you are running a business through your website then you need a Privacy Policy. Many people forget to include one on their site but Australian privacy legislation requires that websites post a privacy statement if they collect ANY customer or website visitor information. This could include:
- Email addresses
- Physical addresses
- Telephone numbers
- Credit card numbers, etc.
Most websites these days at least have a contact form so therefore they require a Privacy Policy. If you forget to include a privacy policy on your website you are putting your business at risk.
What is a Privacy Policy?
Privacy Policies generally outline the information you are gathering from your client and how you will use that information. They also outline how and for how long the information will be stored and where the information will be stored.
Another IMPORTANT reason to have a privacy statement on your website is that GOOGLE requires you to have one. If you don’t have one you will be potentially penalised with a lower search engine ranking.
Where do I start?
Check out Legal123.com for great resources around the legality requirements for Australian websites.