Blog
Tips and ideas to make your business life easier.
Branding strategy for start ups
Hey you! Yes you, the one with the brand new start up! Congratulations on finally getting there! You're about to launch your sparkly new business. ....But hang on. Have you thought about your brand? Not just the visuals but the over all personality and vibe of your...
3 things Melbourne businesses can do right now to help themselves
The recent news that Melbourne would be in lockdown until late October sent most of us into a depressive Sunday slump and I was not immune to that! Let's say the sunny Melbourne Spring Sunday started off with an energetic HIIT workout and a lovely stroll but ended...
Why you shouldn’t share your brilliant ideas with your family and friends
When I was a kid my dad had a saying that he used to share with me whenever I complained about someone saying something that I didn't like. He'd say: "Bubbles (my nickname), opinions are like arseholes…everyone has one". And how true that is. EVERYONE has an opinion...
3 reasons why you should get your content finalised before starting design
Content precedes design. Design in the absence of content is not design, it's decoration.-----Jeffrey Zeldman As a designer that cares greatly about content, I’m always banging on to my clients about the need to have content finalised before the design process starts....
3 reasons why you need Privacy Policy for your Australian website
Why? If you are running a business through your website then you need a Privacy Policy. Many people forget to include one on their site but Australian privacy legislation requires that websites post a privacy statement if they collect ANY customer or website visitor...
What’s the difference between a vector logo and a raster logo?
This is a question I get a lot as a graphic designer and it’s quite an important one. It can certainly make a difference to quality - especially when it comes to logo files. Why? Let me explain what each file does. RASTERA raster file is composed of a number of pixels...