Fast-Track Your Brand with Design in a Day

Not on Design Day itself, but I do offer website design as a separate service. Prices start at $2,999 + GST for a 4-page site (Home, About, Services, Contact), with additional pages and functionality quoted separately. We can discuss this during your discovery call if you need both.

Not at all. Our workshop can be done online via video call. If you happen to be in Melbourne’s inner west, we can meet in person if you prefer.

My standard payment terms for The Brand Experience are:
50% To lock your project in my diary.
50% Just before final delivery.

Considering a standard project can be 6-8 weeks, this does give you time to make full payment. You can also approach me early to lock the project in my calendar to give yourself more time.

My standard payment terms for Design in a Day are:
50% To lock your project in my diary.
50% A week before Design Day (you typically have at least a month in between these two payments but we can make it longer.

If for some reason this is not possible for you, I am willing to discuss payment plans on a case by case basis, however final payment must be received before any finished artwork is handed over.

I work with women in all kinds of businesses. What matters to me is helping you create a brand that feels right for you and makes the impact you want. If you’re ready to commit to your brand, I’m ready to help.

While graphic designers focus on individual design tasks like creating logos or marketing materials, brand designers take a holistic approach. They focus on building an overarching brand strategy and visual identity that aligns with your mission and values.

Typically 6-8 weeks from our initial workshop to final delivery. This allows proper time for strategy development, design exploration, and revisions. This does not include web development.

The Brand Experience is $10,000 + GST. This includes the brand strategy workshop, your complete Brand Strategy Guide, and full visual identity design. Website development is available as an add-on starting from $2,999 + GST.

Got an urgent project? Design in a Day could be the perfect fit. We’ll focus on exactly what you need, fast – but still keep it top-notch. No compromising on quality.

While I don’t typically work with partially completed branding, I’m happy to include your existing ideas during the pre-strategy phase to ensure they’re considered in the process.

A brand designer develops your brand’s visual identity, including logos, color palettes, typography, and imagery. They research your target audience and market trends, create a brand strategy aligned with your values, and ensure consistency across all materials through brand guidelines.

Brand strategy is the foundational thinking behind your brand. It covers who you’re talking to, what makes you different, how you want people to feel when they interact with your business, and what you want to be known for. It’s the blueprint that guides every other branding and marketing decision you make.

We’ll chat throughout the process to make sure everything feels spot on. I’m big on collaboration, so you’ll never be left in the dark. And if something isn’t right, we’ll sort it out. Simple as that.

I don’t offer logo design without brand strategy. A logo designed without strategy is just decoration. If budget is a concern, the Brand Blueprint Builder can help you develop your strategy foundations at a more accessible price point.

Great brand design is about creating a unique and recognisable visual identity that reflects your company’s values, mission, and personality. It goes beyond aesthetics, using elements like logos, colour schemes, typography, and imagery to form a cohesive brand strategy that resonates with your audience and helps you stand out in the market.

Brand strategy is the thinking. Visual identity is the seeing. Strategy defines your brand’s personality, positioning, and messaging. Visual identity brings that to life through logos, colours, typography, and design elements. You need both, but strategy always comes first.

Here’s the thing: AI isn’t going anywhere. Love it or hate it, it’s here, helping us Solopreneurs automate the stuff we really don’t have time for. But here’s what most people miss – the output of AI is only as good as the input you give it. Garbage in, garbage out.

If you’ve nailed down your brand strategy – tone of voice, ideal customer persona, the whole shebang – then you can train AI tools to create content that actually sounds like you. Yes, your unique, brilliant self. What does that mean? You’ll finally get marketing done. No more staring at a blank screen or wasting hours on tasks that drain your energy.

Think of it this way: AI isn’t here to replace your creativity – it’s here to amplify it. Give it the right direction, and you’ll be automating those pesky marketing tasks like a pro. So, stop overthinking it. Get your brand strategy locked in, feed it to the AI, and let’s get you back to doing what you do best – running the show and making magic happen.

Great question! Here’s the thing—after years of doing this, I’ve seen the same problem pop up time and time again. Clients come to me with a serious case of “website shame,” thinking the site itself is the problem. Spoiler alert: it’s not. Nine times out of ten, it’s the branding that’s letting them down. That’s why I take a no-nonsense, all-in approach to branding. I look at everything—branding, website design, and copy—to create the kind of consistency and clarity that makes your business impossible to ignore. Because half-baked solutions? Not on my watch.

A well-crafted brand identity creates a lasting impression, builds trust, and fosters loyalty. When your visual identity aligns with your brand’s message, it helps you connect with your target audience and differentiate yourself in a competitive market.

Absolutely! For The Brand Experience, I’ll provide AI-friendly branding guidelines that you can easily follow as you create content. For your website, I custom build it with you in mind ensuring you can easily update copy and images. And if you’ve got questions or need a hand down the line, I’m always here to help.