Deciding to create a bold, unforgettable brand (and an incredible website to match) is a big step, and I’ll bet you’ve got a few questions about how it all works. Don’t worry; I’ve got you covered. Here’s a step-by-step look at what happens when you decide to work with me to build your dream brand and website. Spoiler: it’s much less intimidating than you think and, dare I say, quite enjoyable.
Step 1: The Initial Consultation
It all starts with a chat. I’ll be honest—this isn’t your typical “what’s your favourite colour?” kind of meeting. This is where I really get to know YOU—not just your business, but your goals, your style, and those big, bold ideas you’re ready to bring to life.
We’ll dive into questions like “What makes you unique?” and “What do you want people to feel when they see your brand?” It’s not about finding the ‘right’ answer; it’s about uncovering what truly matters to you and your audience.You can ask me anything during this phase too. Worried about timelines, budgets, or being ghosted by a designer? I’m here to listen and put your mind at ease. Think of it like a first date, but with fewer awkward silences (hopefully).
After our chat, I’ll lay it all out for you—clear as day. You’ll get a written project outline and a rough timeline so you’ll know exactly when things will be wrapped up. Once you’ve reviewed, signed the proposal and contract, and paid your 25% deposit, your project is officially locked into my calendar. No fluff, no faff—just straight to business. Let’s make some magic happen!
Step 2: The Strategy Session
Once we’ve confirmed we’re a perfect match (and trust me, I only take on projects where I know I’ll knock it out of the park), we’ll dive straight into strategy. No fluff, no aimless brainstorming—this is about building a rock-solid framework to guide your brand and website design.
On a Zoom call, we’ll roll up our sleeves and work through my brand strategy process together. We’ll clarify your vision, nail down your ideal customer, and define your brand personality. This is where we tighten the screws and make sure everything aligns flawlessly with your goals. It’s hands-on, collaborative, and designed to leave you feeling confident, clear, and ready to take on the world. Let’s get it right, because “meh” isn’t in my vocabulary.
Step 3: The Creative Branding Process
This is where the magic happens. Using everything we’ve discussed, I’ll create the key elements of your brand—your logo, colour palette, typography, and any other visuals that reflect who you are.
Every decision is thoughtful and intentional, ensuring your brand reflects your authenticity. I’ll share drafts and concepts with you throughout the process, and your input will shape every step. This collaboration ensures your brand is bold, memorable, and unmistakably yours.
Step 4: The Website Build
Once your branding is finalised, it’s time to bring it to life online. Your website will be designed to not only look fantastic but also function seamlessly, guiding your audience and driving the actions that matter most to you.
From wireframes to a fully polished site, I’ll make sure the process is straightforward and easy to follow. This isn’t about churning out something generic—your website will be a true reflection of your brand, tailored to connect with your audience and achieve your goals.
Step 5: The Big Reveal
Once everything’s ready, it’s time for the big reveal. You’ll receive all your brand assets (in every format you’ll ever need) and a walkthrough of your new website. I’ll continue to host your site and take care of updates, but you’ll also be able to easily update content and images whenever you need.
This is the moment everything comes together. Your bold brand. Your stunning, functional website. It’s a bit like Christmas morning but much better (and absolutely not socks).
Step 6: Ongoing Support (Yes, I’m Still Here)
I don’t vanish once the final files are delivered. If you need help implementing your brand, refreshing your visuals, or updating your website, I’m here for you. Your success is my goal, and I’m not the type to say, “Good luck, mate!” and disappear.
Common Concerns (and Why They’re No Big Deal)
- “What if I don’t like the design?” That won’t happen because we’ll collaborate every step of the way. You’ll review drafts, share feedback, and make decisions together.
- “Can I afford this?” You’ve seen the price list, so you know what’s involved. But here’s the truth: investing in your brand and website is one of the smartest moves for your business. It’s not just about looking good—it’s about standing out and attracting the right people.
- “What if I don’t know what I want?” That’s exactly why I’m here. You don’t need all the answers upfront. Bring your ideas (even if they’re a bit messy), and I’ll help you turn them into something amazing.
Why This Process Works
At the end of the day, my approach is simple. No fluff, no nonsense. I work with you to create a brand and website that are bold, authentic, and unapologetically stand out in an overcrowded market.
If you’re ready to make it happen, you know where to find me. Got questions or want to chat about your ideas? Just give me a shout. Building your dream brand and website should feel exciting—not overwhelming.
